heist

HR Marketing & PR Campaign

Sponsored by Golley Slater

THE NOMINATIONS WERE:

MANCHESTER METROPOLITAN UNIVERSITY
UNIVERSITY OF NORTHAMPTON
THAMES VALLEY UNIVERSITY
UNIVERSITY OF CUMBRIA
WESTMINSTER KINGSWAY COLLEGE

AND THE WINNERS ARE:

BRONZE AWARD WINNER:
WESTMINSTER KINGSWAY COLLEGE

SILVER AWARD WINNER:
THAMES VALLEY UNIVERSITY

AND THE GOLD AWARD WINNER IS:
MANCHESTER METROPOLITAN UNIVERSITY

A well contested category with some very strong entries. Judges were impressed with the thinking behind the MMU campaign. The creative approach quickly turned a problem into an opportunity which displayed the University in an extremely positive light. Comprehensive in its consideration of the issues, this campaign is a high-water mark in crisis PR.